Aug 27

As an entrepreneur using a Mac I, like anyone else, tries to control costs of my business. One of the factors in my business is the cost of my Mac. Most PC users point out that they can get cheaper PCs than Macs and therefore Macs are more expensive. While there is some truth to that matter, let’s find out where the costs lie in their argument.

There is a term called Total Cost of Ownership that tries to quantify the total cost of owning and running something, whether it be a car, truck, SUV, or even a computer. So what goes into owning a computer for a business? From strictly the computer perspective there are four areas that part of using a computer:

  1. Cost of hardware – The computer itself, peripherals, cables, etc.
  2. Cost of software – Licensing.
  3. Cost of installation and configuration – How long does it take to install and configure your computer to where you are being productive.
  4. Cost of training, use, and maintenance for three to five years of use – Here is where most people get lost in quantifying their costs because they don’t measure this affect on a user or users.

In my book, “How to Start a Business: Mac Version” I go into more detail in Chapter 2 about these above issues and show additional ones that most businesses need to know and understand that affect the costs of using a computer as a business owner: The Total Cost of Ownership.

To be accurate, the PC users do win the argument “out of the gate” that they are cheaper than a Mac. I grant that to them. But, and this is a big but, what else are PC users not telling you?

So how does a PC stand up to a Mac in Total Cost of Ownership? First, read my friend Mitch Rushing’s OpenSurge blog post “In Mac vs PC cost comparison – Downtime Statistics Key” about how these numbers figure out for Windows vs Windows and then Windows vs Mac.

I’ll let you read the results, but Macs win!

What are your thoughts?

Jul 07

Great article “Invincible Apple: 10 Lessons From the Coolest Company Anywhere” about what Apple does great and how to do it.

Jun 25

When you’re an entrepreneur you’re always looking out to know if what you’re being told is what is actually being sold you. Well, Apple is calling it’s new iPhone 4 display “Retina Display” and according to Bryan Jones and his blog post “Apple Retina Display” Apple is living up to it’s marketing.

Good, glad that that is settled. Now where is my debit card, I need to take a trip to the AT&T or Apple store.

May 25

Apple’s college education sale begins early this year, today!!

Check out Apple’s sale for college students.

May 21

As a entrepreneur and startup business I’m always looking for things to be easier to use, to make getting answers quicker and more efficient. Well, I came across an application today that I think makes a HUGH difference for businesses. It’s called Soulver by Acqualia.

Here’s what the screen looks like, but don’t take my word for it, go to the web site and see for yourself.

Interest Rate Calculations

What better way of getting a math answer without having to know the formula to find it. Where can an entrepreneur use this? How about calculating:

  1. How much you earned last week/month/year?
  2. How much gross margin your product is earning?
  3. How much  taxes you’re paying?
  4. How much income you’re making?
  5. How much you’ll make after all of your expenses are paid?

The list is endless and the potential to save frequently used calculations is a big plus.

It takes those ugly math word problems and makes it easy to work with. Are you mathphobic? Then this is your answer to getting answers without the mathphobia.

Great application for your Mac and the iPhone/iPad.

I give it two thumbs up.

Great going guys.

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Jan 27

Here’s a link to charting Apple’s growth in sales and number of Macs, iPhones, and iPods sold. MacObserver has the numbers to show where Apple is heading.

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Jan 25

After hearing tons of speculation about Apple’s Wednesday’s event I’ve come to the early conclusion that I won’t be getting an iPad/iSlate/iTablet from Apple. Why? Here are my reasons.

  1. It’s another thing to carry around besides my MacBook Pro and my iPhone. While I MIGHT be able to substitute my MacBook Pro for the iPad thingy, I do too much work that the iPad would be more of a bother adding it to my repertoire of Macs.
  2. An iPad might replace my MacBook Pro, but it only becomes a smaller MacBook Air and I don’t own one of those and don’t need or want one of them. I want something with a little more power.
  3. I can only see that an iPad might cannibalize from the MacBook Air or MacBook sales for those that do light computing work, such as doctors that need to enter data into a hospital system or writers that travel more than most of us.
  4. While the iPhone’s swipping and pinching motion makes it’s use fairly useful, for those of us that are keyboard “attached” such as UNIX geeks that don’t like the mouse are most productive with keyboard shortcuts and the pinching movements will limit productivity.

However, if Apple “limits” the features to the iPad it’ll upset the rest of the Apple customers. How?

  1. If the “publishers” that Apple is “courting” for the game changing technology of the publishing industry does not port or translate the technology to the rest of the Mac platform then it’ll “force” Mac users to move or purchase the iPad.
  2. No USB or display port to hook up larger screens or an external keyboard to do heavy workloads.
  3. An Apple iTunes focus on the publishing industry whereas you can only get ebooks and may or may not be able to get a physical book for those that want both. If the same “experience” of getting an iPad book is not the same as getting a real one it’ll detract from the reader’s experience of both.

But want WOULD make me consider getting one?

  1. The data “cloud” that everything on the iPad syncs up with my other systems seamlessly and I never have to bother about where my data/books/contact information resides. If I can read on an iPad and then bring it up on my  or my wife’s MacBook Pro then that’s a consideration.

But that’s about the extent of my reasons. For me an iPad is just another smaller laptop with added functionality that Apple has been stair stepping in that direction with it’s trackpads. It’ll be adopted by early adopters for sure, but the masses won’t change as the “back end” may not be there for the average users.

But by far the worse part of this potential publishing “arm” of Apple is: will Apple control the publishing content like it controls the iPhone apps? How much of your rights will Apple control for indie publishers?

But we can only wait until the 27th to see what Apple does.

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Jan 04

Here’s the Apple answers to this question. Here are the indicators:

  • Your Apple notebook’s display has no picture after you turn it on.
  • You don’t hear any fan or hard disk activity sounds after you turn the computer on, and the sleep light doesn’t turn on.
  • The computer doesn’t seem to have any power when you try to turn it on.
Dec 14

Here’s the latest of Apple Technical Notes for iWork ’09 for those that are interested to some of the updates.

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