Dec 01
Most entrepreneurs know that they need to change with the times, but have you considered that some businesses have changed completely from one business to another. Here are some example of what businesses have done from this article
- Avon – started out selling books door-to-door and gave away perfume in 1886. When the perfume got more response than the books Avon sold the perfume.
- Wrigley sold selling soap and baking powder in 1891, but sold chewing gum as enticements. Customers did not want the baking powder, only the gum.
- Tiffany & Co sold stationary in 1837, in 1853 it switched to jewelry.
So, learn to listen to your customer’s voice.
