I recently saw a millionaire marketer’s post that said:
My friend has this great saying:
“The time you want the map … is before you enter the woods.”
The lesson is basic:
Before you embark on any journey, know in advance how to get where you want to go.
My thoughts?
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A few years ago I found a comment by a millionaire that at first I thought was a great idea, how do you define what a CEO is and does?
Not a bad question, right? Especially when it comes to being a startup.
Normally the CEO moniker, Chief Executive Officer, used in big Fortune 500 companies and even some startups that want the same prestige might work, but as a startup, it just doesn’t quite fit, do you see the same thing?
I have a friend that has a startup and she uses the CEO title on her business card and her web site. She’s a startup. But seeing it on her card it just sounds so old fashion and stuffy, as if “bestowed” by oneself for others to see how you want to project your image. But is that the true focus of a business? To make yourself look good?
Not quite.
So, here’s my attempt in our current business climate to get to the heart of what a business CEO title is about.
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I’m putting together some MacStartup New Years Resolutions/Commitments/Plans/etc. in a few weeks, let me know if you need anything and I’ll add it to my list. Have some new videos and content coming that I’ll be adding to my site. Watch next year, it’ll be here before we know it.
As a startup entrepreneur you’re always on the lookout for ways of serving more customers at each chance you get, whether it’s through marketing, generating leads, sales, or just plain ol’ helping someone else out. It’s about earning more than a starving artist’s wage. But as with any business, there is the craft of your business that you love to do and then there is the business of your craft, how to make money doing what you love to do.
Having said that, there are a number of quotes that I’d like to share:
- Never hand an ill workman good tools.
- An ill labourer quarrels with his tools.
So, what do these mean? A poor technician, i.e. workman, artist, writer, etc. makes excuses for the tools they use in getting the required results. It’s the same as saying that buying a great word processor will make you a good or even great writer. Not quite.
A good word processor (the tool) makes the task of writing easier, but it does not make your writing (your skill) any better. Whether it’s a book an author is producing or a graphic by an artist, it takes work and talent, using good brushes to do oil paintings with or using a good saw to finely and precisely cut wood. If you don’t know how to use them well, i.e. your talent or skills, it won’t make the results any better.
Apple is a tool maker
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Here’s another short article why older entrepreneurs “do it better” than younger entrepreneurs.
Sorry to say, but I agree.
It’s not that younger workers do NOT start companies, older workers start more companies.
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Here’s a short list of fonts on your Mac that you can use for Christmas, Chanukah, or other Holiday announcements.
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Here’s some valuable advice about becoming a CEO of your new company. Notice that it does not sound like a university of college level courses by some professor, but something a current CEO of a startup talks about.
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